Press releases for footwear
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Birkenstock Launches 2011 Advertising Campaign (2011-03-16)
On the heels of both sales team and distribution expansion, Birkenstock is launching an exciting 2011 advertising campaign with the biggest presence in the brand's history. The campaign marries Birkenstock's legendary core values with a fresh take and organic approach to health, wellness and fashion, while also marking the partnership with Birkenstock's new advertising agency, Stereo.
Coinciding with the new ad launch, the brand is also proud to announce its title sponsorship of the Sustainable Living Roadshow, which empowers communities to utilize sustainable living strategies.
Opportunities and Challenges with Transformation of Shoes Industry - Dongguan China Shoes . China Shoetec Opens on April 16-18, 2008 (2008-03-18)
Dongguan China Shoes.China Shoetec is an UFI approved event and the only shoes fair in Dongguan of PR China. It is the best one-stop sourcing platform in Asia for middle-to-high end footwear, materials & machineries. Dongguan, being the production hub of middle-to-high end shoes in PR China, provided an ideal platform for shoes exhibition and it's convenience to plan for factory visits after show. To facilitate buyers' visit, Dongguan China Shoes will be held in the same period of Canton Fair, and free shuttle bus will be provided to ease the traveling. 1 |