The End of Supermarket Tea is Near
With the proliferation of many good tea stores on the World Wide Web, you don’t have to make do with mediocre or supermarket teas anymore
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Singapore, (FRPC) February 15, 2006 -- Ask for a cup of specialty tea by brand at any café and you will get a bewildered look in return. To the masses, tea comes in tea bags. Any brand will do. With many tea stores now specializing in fine teas online, anyone can now enjoy a fragrant cup of afternoon tea with a few clicks of the mouse.
The majority of tea drinkers do not know that there are teas beyond what is found in supermarkets or cafes. These so called gourmet or specialty teas are usually products of passion and perfection by tea connoisseurs from small tea estates that do not have large advertising and promotional budgets.
“What you usually get in cafés and supermarkets are usually cheap tea bags that contain small broken tea leaves or tea dust left over when tea leaves are harvested. The result is poor tasting tea with low nutritional value compared to whole leaf teas”, says Kim Yong, CEO of YourTeaPlace.com, the online sales and distributor for specialty tea brand Mlesna (Ceylon) Tea of Sri Lanka.
“No café or supermarket is willing to carry high grade teas due to its costs. For example, top grade Ceylon Silver Tip teas, which are tea buds from the top of the tea plant Camellia Sinensis, cost around $600 to $700 a kilo at wholesale. To make economic sense to an F&B outlet, they will have to price it at $15 per cup. That’s not what the average tea drinker is prepared to pay. That is why mediocre supermarket tea is the norm at regular F&B outlets”, he continued.
With current efficiencies in international trade and shipping, these high grade teas are now available to all consumers with a few clicks of the mouse. Just perform a search online by brand or the type of tea and you will be presented with many fine online tea stores that will ship your choice of premium gourmet teas directly to the comfort of your home.
With internet users buying online expected to increase from 35% in 2004 to 80% in 2008 according to Jupiter Research, the end of mediocre supermarket tea is near!
About YourTeaPlace.com
Your Tea Place (http://www.yourteaplace.com) offers a wide range of specialty teas from Mlesna (Ceylon) Tea Company online. Also available is an exquisite range of tea gifts, tea pots and tea sets for the tea lover.
Contact:
Kim Yong, Founder and CEO
Your Tea Place
+65-96775545
http://www.yourteaplace.com
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Send an email to Kim Yong of Your Tea Place
+65-96775545
Keywords:
Tea, Silver Tip teas, online tea stores
Recent Press Releases By The Same User The Delectable Mlesna Ceylon Tea Is Now Available Worldwide Online (Sat 25th Mar 06)
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