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Mondial Teknology and Brightcast Partnership Makes Branded Video Email Available For Greater Marketing Impact
Mondial Teknology Inc. of Rockville, Md., and Brightcast Inc. of Charlotte, N.C., have entered into a partnership that enables businesses to enrich their everyday email messages with branded headers that link to brief online marketing videos. Provided as Brightcast “Brandsmit – Video Email” and incorporating Mondial email branding products, the service provides a new way for business executives and others to use business email and online video to expand marketing reach and improve the cost-effectiveness of lead generation.
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September 7, 2006 (FPRC) -- Mondial Teknology Inc. of Rockville, Md., and Brightcast Inc. of Charlotte, N.C., have entered into a partnership that enables businesses to enrich their everyday email messages with branded headers that link to brief online marketing videos. Provided as Brightcast “Brandsmit – Video Email” and incorporating Mondial email branding products, the service provides a new way for business executives and others to use business email and online video to expand marketing reach and improve the cost-effectiveness of lead generation.
The goal, as expressed by Wayne King, President of Brightcast, and Robert Rice, President of Mondial Teknology, is to “help our customers spread their business message and attract new customers effortlessly.” King added, "Given the amount of information we are exposed to in today’s business environment, hearing and seeing a brief video introduction to a business or professional service in one minute is refreshing. The viewer then has a much better understanding and is more likely to want more information about the service provider.”
Mondial Teknology, Inc. is the leading provider of “intelligent business email solutions” to businesses and not-for-profit organizations in North America. Through its eBrandIT™ services, the value of everyday email such as Brightcast’s “Brandsmit -Video Email” is dramatically increased. Rice explained, "As a result of our partnership with Brightcast, organizations now have the opportunity to deliver brief and compelling video messages with their everyday email. Our eBrandIT technology enriches everyday business email with dynamic, targeted branding and marketing messages. Plus it delivers data and analytics about recipient and sender behavior that increases the value of business email as an interactive marketing tool.” Information on eBrandIT may be found at the website: www.ebrandit.com.
Brightcast Inc. is a leader in providing affordable, quickly-produced online video messages for businesses. Brightcast combines the art of video production with Internet marketing technology to create a new generation of easy-to-use, effective web-based marketing tools. Organizations across a spectrum of industries are using Brightcast video products to:
• Bring their websites to life as improved marketing tools
• Deliver emails that are more informative and personal
• Demonstrate products, services, and technical instructions
• Improve exposure to search engines.
Additional information may be found at the website: www.brightcast.com.
The eBrandIT suite of innovative web-based email branding solutions incorporate proprietary solutions including those developed by Rocketseed (Pty) Ltd. Recently reviewed by Forrester Research of Cambridge, MA and defined as "Intelligent Business Email," the rocketseed product was singled out for its industry leading capability. In addition, Forrester Research predicts significant potential for the industry in the near term. For a copy of their report entitled: “Quick Look: Rocketseed Shakes Up Business Email Complacency,” visit www.forrester.com.
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Media Contacts
Mondial Teknology Inc.
Ms. Lindy Grindlay, Media Specialist
Tel: (301) 424 8771
Email: press@mondialteknology.com
Brightcast, Inc.
Wayne King, President
Te;: 704-377-2870
Email: Wayne.King@brightcast.com
and
Buck Lawrimore, PR Representative
Tel: 704-332-4344,
Email: Buck@Lciweb.com
about Mondial Teknology, Inc.
Mondial Teknology™ products add brand-power to everyday email correspondence. Our products eBrandIT Express, PRO and MAX™, enrich everyday email with visual imagery that educate, survey or sell. Products from Mondial Teknology are used by businesses in the financial/insurance, distribution, consulting services and travel industries, and not-for-profit organizations. Mondial Teknology is a woman-owned privately held corporation headquartered in Rockville, MD. For more information visit www.mondialteknology.com or www.ebrandit.com.
about Brightcast, Inc.
Brightcast Inc. is a provider of affordable online video marketing services, available in the Carolinas through Brightcast and nationwide through licensed affiliates. Brightcast also provides an online video “yellow pages” directory at www.brightcast.us.
Send an email to Wayne King of Brightcast Inc.
704-377-2870
Keywords:
email video, streaming video, online marketing
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