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RE/MAX 440 Increases Their Marketing Advantage with IDX Broker

IDX Broker takes real estate marketing to the next level.

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February 18, 2008 (FPRC) -- EUGENE, ORE. – IDX, Inc. is pleased to announce the addition of another enterprising real estate professional to those using the custom IDX solution, IDX Broker. Dan Rich with RE/MAX 440 in Doylestown, Pennsylvania has added this search tool application to his website, allowing his site visitors easy access to the thousands of property listings available from his local Multiple Listing Service, TREND MLS (TREND). A smart marketing move, Rich will now save time while making his site more appealing with its increased interactivity.

These days, the majority of home buyers and sellers turn to the internet before contacting an agent. This means an increase in website competition for those searching consumers. With the tools that Rich now provides on his site, he has upped his competitive advantage. He offers visitors daily emailed updates, a comprehensive MLS search, virtual tours, various mortgage services and other useful, informative links.

Dan Rich can watch the visitor trend from his traffic reporting page, utilize lead management tools and change what his site offers to match the user’s preferences. He is able to change the style, the format and add more or less detailed criteria to his search tools. IDX Broker formats the TREND information so that it seamlessly matches Rich’s website, but he can always change it from his administrative page.

About Dan Rich
Dan has been involved in the residential real estate market for years. Dan has owned and operated a discount/”fee for service” Real Estate franchise as well as working as a sales agent. Prior to his real estate career, Dan has worked for fortune 100 companies in the auditing, financial planning and accounting areas. He has also owned and operated multiple service businesses over the past 10 years and negotiated commercial leases for a national franchise company.

Dan’s education and experience include a strong financial, investment and business background, CPA certification and the Realtor and ABR certifications. He has a proven track record in being both a buyer specialist as well as a listing specialist as an owner. He has experience in the alternative real estate market and the full service traditional market. He brings strong analytical, financial and negotiations skills to all of his transactions which provides unique benefits to his clients. Dan’s professionalism and knowledge of contract law have helped him successfully conclude nearly $10 million in transactions last year. He has consistently been a multi-million dollar producer. He has a commitment to his clients and a strong work ethic which translates into successful transactions and satisfied clients.

About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit www.idxbroker.com.


Send an email to Kaya Hardin of IDX Inc
800-421-9668

Keywords: pa real estate, mls, idx


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