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New Study Highlights How Companies Can Release Super-charged Employees (July 2008)
Many companies stress the desire for their employees to live their values, but how can companies take this further and align corporate and personal values? Equally how can an organisation get employees to accomplish more and innovate differently?
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July 24, 2008 (FPRC) -- Many companies stress the desire for their employees to live their values, but how can companies take this further and align corporate and personal values? Equally how can an organisation get employees to accomplish more and innovate differently?
These questions are part of a new research project, undertaken and published by Article 13, in which the authors take an in-depth look at the growing importance of employer-employee engagement.
http://www.article13.com/csr/ourpublications.asp
In a study of ninety six companies with proven reputations in reporting responsible business practice and employee engagement, Article 13’s most recent piece of research sets out to answer a number of key questions; including
o What sort of employee engagement strategies are the most progressive companies currently pursuing? – and equally important, Why?
o Can a company’s Corporate Social Responsibility agenda be used as a framework to enhance the engagement process and release the full potential of its people
Emerging findings included
o '29% of companies reported implementing behavioural change programmes'
o '35% of companies reported explicitly their recognition that in order to operate successfully in a global marketplace a diverse workforce was a business imperative, with thirty companies reporting the creation of employee networks.'
o '28% of companies reported ‘Ask the CEO or senior management’ question forums'
What does this mean?
o Evidence that companies are recognising that regulation and obligation represent not just a challenge but also an opportunity and that engagement can be used as a tool to increase job satisfaction and employee involvement.
o Companies are engaging with employees using a diverse array of topics. Most significantly engaging and involving employees in the business’ wider CSR agenda – evidenced by environmental champions and corporate community volunteering.
o More inclusive engagement strategies aim beyond a single measurable target and instead seek to address multi-faceted challenges
o More highly engaged companies are integrating and embedding personal and corporate values into the wider business strategy
'Mobilising super-charged employees in a manner which improves corporate performance – a global study' is the latest piece of in-house research produced by Article 13. Experts in all aspects of responsible business - including CSR, Sustainable Development and Corporate Governance
http://www.article13.com/csr/ourpublications.asp
For further information
To obtain a full copy of this research report, or for more information about Article 13, please contact: Fiona Banyard on fionab@article13.com
71a The Grove, London W5 5LL
+44 (0) 208 840 4450
www.article13.com
Send an email to Jim Ormond of Article 13
0208 840 4450
Keywords:
Engagement, CSR, Sustainability
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