Fashion Tech Newcomer Tinsel Builds Headphones into a Beautiful Necklace for Women
The tech jewelry piece you didn’t know you needed debuts Summer 2015.
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July 14, 2015 (FPRC) --San Francisco-based startup Tinsel has combined jewelry and wearable tech by designing necklace headphones that cleverly hides the earbuds until the wearer decides to use them. This solves the problem of the typical plastic earbuds that look cheap and get tangled when put away, while giving women the option of wearing a tech stylish accessory that has been designed to be seen.
Tinsel is a company run by women, and seeks to redefine wearables by designing products with women in mind. “We want to go beyond the typical ‘make it pink’ mentality that ladies usually get with new tech”, said Aniyia Williams, Tinsels Founder and CEO. Instead, they hope to consciously address the pain points of technology while blending it with an aesthetic that stylish women should come to expect. Their design uses quality materials, such as silver and gold, including cables that are enclosed in metal chains.
“I have a love-hate relationship with my earbuds,” Williams asserts, Tinsel’s CEO and Founder. “I need them everyday, but they live in my purse which is a bottomless pit of stuff that I have to wade through to find the earbuds. It’s frustrating.” Tinsel believes that their product alleviates the pain points of headphones by allowing women to wear them on their body, but without them looking like headphones.
The company also assures that the headphones will rival other high-quality audio products in the market. Williams adds that the necklace, “will be made with the care and consideration that women deserve, a luxury item crafted from materials that you can easily mix in with your wardrobe and other accessories.”
Tinsel officially launches this summer with an upcoming Indiegogo campaign in August. Be first to get one by subscribing to their list at: http://tinsel.me/
Tinsel was founded in 2014 with the purpose of creating tech jewelry so women could enjoy technology without sacrificing their style. Formerly head of marketing at Voxer, CEO & Founder Aniyia Williams comes from the tech startup world with the belief that style and function don’t have to be mutually exclusive. Tinsel is based in San Francisco, California. To learn more about Tinsel, please visit: http://tinsel.me/
Send an email to Monia Santinello of TINSEL
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