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Tent World Launches Its New Tents in the Italian Market

Tent World has introduced a number of its new tents in the Italian market

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September 27, 2017 (FPRC) -- Tent World today introduced a number of its most popular outdoor tents in the Italian market. This comes at a time when the burgeoning firm is looking to establish itself as the go-to supplier of beach and outdoor products in the European market. Over the last few weeks, the firm has launched products in the UK, France, and other European powerhouses. The move to enter the Italian market will probably lead to increased brand awareness and net revenues for the company.

Tent World is a leading distributor of beach and outdoor shelters. The company keenly serves the beach-going market segment. When it launched back in 2015, Tent World started out with a beach tent that was referred to as the Mercury shelter. This particular tent was equipped with a padded bottom that provided extra comfort for kids and featured a protective coating to keep occupants safe from the sun’s harmful UV radiation. Other notable features that made this product a force to reckon with in the market include side pockets for increased stability and an instant popup assembly for ease of use. The company’s pilot outdoor shelter was a major hit, giving it the momentum it needed to stay afloat in the rather competitive space.

Currently, Tent World has furnished the market with a comprehensive range spanning over a dozen different tents. These are all named after respective bodies in the solar system, depending on their relative size. The largest tent in the lineup, the Sun, is an extra-large outdoor shelter that is so-named because the sun is also the largest body in the solar system. The smallest tent, on the other hand, is named Pluto. While the Sun tent is large enough to accommodate a dozen people, the Pluto tent is so small that it can only house kids or toddlers.

New tents that the firm has introduced in the Italian market include the Venus tent, Jupiter tent, and the Pluto tent. Ann Spencer, the company’s brand representative, has said that Tent World is working to make sure that at least 7 of its products are available in Italy by the end of this year.

Ms. Spencer has said that consumers in Italy can obtain the new tents online via Amazon.it. Orders can also be made via the firm’s official online store, Thermalabs.biz.

For more information contact Jimmie M. of Tent World

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